2022.09.20

The BMW Shorties Returns with RE:IMAGINE for 16th Year Running.

The prestigious short film competition makes its much-awaited comeback with new theme – RE:IMAGINE, and commences submissions from now until 28th October 2022.

 

Kuala Lumpur, 20 September 2022 – BMW Group Malaysia today commenced submissions for the BMW Shorties 2022, the latest edition of Malaysia’s most prestigious and longest-running short film competition. Celebrating its 16th year running with the theme, RE:IMAGINE, the BMW Shorties aims to challenge local content creators and filmmakers alike to reimagine storytelling – beyond the conventional – in a post-pandemic environment.

 

Sashi Ambi, Head of Corporate Communications at BMW Group Malaysia said, “During the Covid-19 pandemic, we found ourselves reimagining our role in sustainability at BMW Group Malaysia, which brought about new ways in contributing to resource conservation, emission reduction, as well as economic and social responsibility. With the BMW Shorties as our longest-running cultural initiative in Malaysia, we want to inspire this pivot in the same spirit, within the local filmmaking scene. It is our hope that content creators and filmmakers in the country will be able to RE:IMAGINE storytelling in an unconventional yet meaningful way as we enter a new era of content creation, post-pandemic.”

 

This year, the BMW Shorties welcomes four new additions to the esteemed line-up of award-winning judges. 2022 sees the return of veteran director Saw Teong Hin (Puteri Gunung Ledang and You Mean The World To Me) to the panel, accompanied by new judges: internationally-acclaimed director Nadiah Hamzah (Motif), award-winning director Jeany Amir (Bu, Kasih Suci), accomplished screenwriter and producer Anwari Ashraf (Paskal and Polis Evo), alongside acclaimed filmmaker Joon Goh (Wanita Terindah and Sitik Tok).

 

“Over the last 15 years, we have seen such amazing talent with their captivating stories and films emerge from the BMW Shorties. As a platform dedicated to discovering and supporting Malaysian talents in the local creative scene, I am excited to see a whole new generation of creators and filmmakers who may have surfaced in the last two pandemic years, ready to tell their stories born out of the time the world stood still,” said Saw Teong Hin.

 

Jeany Amir added, “It is an honour to be part of the judging panel this year and to be able to share my expertise in the commercial filmmaking world with the BMW Shorties. It requires much grit and tenacity to make it in this industry, so I hope that our young aspiring filmmakers in Malaysia will make the most of this opportunity and utilise the BMW Shorties as a steppingstone to not only sharpen their skills but also showcase their individuality.”

 

Nadiah Hamzah then shared, “The pandemic has no doubt shaped and shaken many industries across the world, and we were not left unscathed. As we rebuild the creative scene in Malaysia and bring back the BMW Shorties, it is our duty to continue to provide an inclusive and accessible platform for our young Malaysian talents – especially those who have been sidelined all these years. This year, let us encourage more women in directorial roles, celebrate more stories from diverse communities.”  

 

Anwari Ashraf said, “2022 marks a new beginning of many great opportunities in Malaysian filmmaking. To me, the past two years of missed opportunities has only graced us with precious time to sharpen our skills and better prepare us for a reimagined era in filmmaking.” Joon Goh added, “After more than a decade of bringing up talents in the local creative industry, the stories that emerge fromthe BMW Shorties every year never ceases to impress me. I am confident we will see some extraordinary submissions this year.”

 

The grand prize winner of the BMW Shorties 2022 will once again be awarded a production grant of RM 80,000 to produce their BMW Shorties funded film. Recognition for filmmaking talent will also be awarded in an extensive range of supporting categories, including Best Director, Best Actor, Best Actress, Best Screenplay, Best Cinematography, Best Production Design, Best Editing, Best Sound Design, the People’s Choice Award, as well as the Best Student Award.

 

Submissions are now open until 28th October 2022 at 6:00PM via the BMW Shorties website at www.bmwshorties.com.my. Follow the official BMW Shorties Facebook page and Instagram for updates, or watch winning films from the years before at the BMW Shorties official YouTube channel.

Read more

The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.

In 2020, the BMW Group sold over 2.3 million passenger vehicles and more than 169,000 motorcycles worldwide. The profit before tax in the financial year 2020 was € 5.222 billion on revenues amounting to € 98.990 billion. As of 31 December 2020, the BMW Group had a workforce of 120,726 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

Read more

About BMW Malaysia Sdn Bhd

BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assembly Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.

Read more

Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Head of Corporate Communications, Malaysia
Telephone: +60123817182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com

 

Chan Ai Ling
Senior Corporate Communications Executive, Malaysia
Telephone: +6016 2763488, Fax: (+603) 8887 3801
Email: ailing.chan@bmw.com.my
Media Website: www.press.bmwgroup.com


Read more

For media queries, please contact:
VoxEureka

Crystalbelle Lau / Christina How / Kenix Lee / Adelynn Lim / Yeong Wen Joe
Telephone: +6016 286 2252 / +6013 342 3321 / +6017 635 3610 / +6019 382 6328 / +6017 870 6252
E-mail: crystalbelle@voxeureka.com / christina@voxeureka.com / kenix@voxeureka.com / adelynn@voxeureka.com / joe@voxeureka.com

Read more

About SNS Products Sdn Bhd
 

Established in 2002, SNS Products Sdn Bhd is a home-grown company that is driven by the principles of promoting child safety awareness to ensure that all children are safe and well-protected in and out of the home. SNS Products Sdn Bhd is the Malaysian sole distributor for Joie, snskidz, mifold and Axkid, with a product line up to cater for all price ranges to suit different needs and situations. The company takes pride in advocating child occupant safety and strives to promote the safety message to all concerned parties including parents, caregivers, health care providers and retailers. Being committed to child occupant safety, SNS Products Sdn Bhd provides advice on child safety seats, conducts talks and training workshops, organises free car seat checks as well as offers a car seat rental programme. To learn more, visit https://www.safensound.com.my/

Read more