Premium automaker’s authorised dealer representative in the largest region of Malaysia introduces a refined showroom experience with the Retail.NEXT concept, showcasing a refreshed space that upholds its commitment to delivering exceptional customer service.

Kuching, 1^st October 2024 – Regas Premium Auto, the premier authorised 4S (Sales, Service, Spare Parts, and System) dealership in Sarawak, today opened the doors to their newly refurbished Retail.NEXT showroom in Kuching, featuring enhanced facilities and services catering to the BMW, MINI, BMW Motorrad and BMW Premium Selection (BPS) brands to further enrich the Premium Ownership Experience for customers in East Malaysia.

Benjamin Nagel, Managing Director at BMW Group Malaysia said, “Since its establishment in 2011, Regas Premium has been an invaluable partner within our network, consistently delivering outstanding sales and after-sales services for our BMW customers. They have also played a pivotal role in advancing Electric Mobility in Sarawak, championing the development of a comprehensive charging infrastructure within the state. We appreciate their unwavering commitment to delivering Sheer Driving Pleasure, which is evidenced by their annual contribution of over 500 vehicles across our BMW portfolio while also upholding our standard of excellence in providing a premium ownership experience to our customers.”

Gavin Tay, Managing Director at Regas Premium Auto Kuching said, “In our 13^th year of operations here in Sarawak, we are thrilled to present a reinvigorated space in Kuching that is now enhanced with the Retail.NEXT contemporary interior design, where customers can enjoy all that makes the ownership experience of our vehicles so uniquely premium. Customers can also look forward to our chic café with a premium lounge and seating area, our Heritage Corner that features our prized BMW 700 Coupé, and much more.”

This expansive 5,670 square meter (sqm) Retail.NEXT dealership remains at its original location at No. 8, Jalan Tun Jugah, Kuching. Regas Premium Auto Kuching welcomes customers with a newly enhanced space, featuring the BMW bar and lounge where owners can relax while their vehicles are serviced, all within a new and lavishly designed interior with modern furniture and lighting fixtures, complemented by contemporary textures and fabrics that adorn the space. Adding to the allure, the showroom continues to impress with its BMW heritage corner, inviting visitors and enthusiasts alike to marvel at a timeless classic on display – the BMW 700 Coupé.

With a team of 76 dedicated staff members ready to be of service, Regas Premium Auto Kuching ensures a seamless experience at the dealership. Familiar facilities such as the Customer Lounge, Handover Lounge, BMW Lifestyle and Merchandise, BMW Parts, Reception at the Car (RATC), and the Grand Klasse (GKL) Lounge are thoughtfully provided for the customers’ convenience. Additionally, the customer parking area is equipped with AC and DC charging facilities, further delivering on the both the premium automaker and the dealer’s commitment towards enhancing accessibility to charging infrastructure in the region. To date, BMW Group Malaysia has made over 1,700 charging facilities available throughout the country, powered by key partnership with local EV charging providers who share the same goals for electrified mobility in Malaysia.

Regas Premium Auto Kuching showroom operates daily between 8:30AM to 5:00PM from Monday to Friday, from 8:30AM to 3:00PM on Saturdays and 10:00AM to 2:00PM on Sundays and public holidays.  As for the workshop, it operates daily between 8:30AM to 5:00PM from Monday to Saturday and close on Sundays and public holidays. To learn more about the dealership, visit https://www.bmw-regas.com.my/.