2025.01.20
BMW Malaysia Introduces New Product Updates For the BMW 3 Series.
The premium automaker introduces new updates for better experience of its mid-sized premium sedan, offering contemporary design touches, intuitive technology and enhanced driving dynamics.
Kuala Lumpur, 20 January 2025 – BMW Malaysia today announces several new updates to its BMW 3 Series range, including modernised design elements, enhanced digital features and dynamic equipment improvements. The new updates for the BMW 3 Series retain the mid-sized sedan’s hallmark sportiness, while providing innovative upgrades to its versatility for the Malaysian market in 2025.
The New BMW 3 Series range will now arrive with a refreshed interior, including new a M Sport steering wheel and 12 o’clock strap arriving as standard to augment the sedans’ sporty disposition, with new geometrical air vents providing the New BMW 3 Series an increasingly modern finish. The updated finer grain on upper instrument panel and upper door panel cover now adorns the cabin interior, and New geometrical surface décor trims will also arrive as standard in the interior of the BMW 330 Li. Added driving comfort for the New BMW 3 Series also comes in the form of enhanced suspension adaptation for better control over open and uneven roads.
The intuitive interaction and control of the New BMW 3 Series is now supplemented by the latest BMW Operating System 8.5, with QuickSelect touch-oriented menu structure to provide an even more efficient access to relevant vehicle features, intuitively optimised for the BMW Curved Display. Other digital enhancements for the New BMW 3 Series also include updated Video Augmented Reality (AR) features for the camera- and ultrasound-based Parking Assistant, as well as improved speech recognition performance for the BMW iDrive Intelligent Personal Assistant.
New exterior colour options for the New BMW 3 Series include two fresh metallic colourways, Fire Red metallic and Arctic Race Blue metallic; joining the existing range of options for the mid-sized sedan alongside Alpine White, Black Sapphire metallic, M Brooklyn Grey metallic and M Carbon Black metallic.
For more information on the New BMW 3 Series range, kindly visit: https://www.bmw.com.my/en/all-models/3-series/sedan/2022/bmw-3-series-sedan-overview.html
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2024, the BMW Group sold over 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action, from the supply chain through production to the end of the use phase of all products.
About BMW Malaysia Sdn Bhd
BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assembly Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.
Issued by:
BMW Malaysia Sdn Bhd
Sashi Ambihaipahan
Director of Corporate Communications and Sustainability, Malaysia
Telephone: +60123817182, Fax: (+603) 8887 3801
Email: sashi.ambihaipahan@bmw.com.my
Media Website: www.press.bmwgroup.com
Chan Ai Ling
Corporate Communications Assistant Manager, Malaysia
Telephone: +6016 2763488, Fax: (+603) 8887 3801
Email: ailing.chan@bmw.com.my
Media Website: www.press.bmwgroup.com
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